SUSHI BIKES | Sustainability

We want to drive
sustainability

Impact

Anyone who brings a product to market has a great responsibility.

PLANET

We have only one planet on which we can ride SUSHI BIKES. We have to protect it.

PEOPLE

The sustainable idea behind SUSHI can only work if it is produced and used accordingly - by people whose welfare we care about.

PROFIT

A product needs a market. If a sustainable product is too expensive, it will not be bought. If it is not economically profitable, it does not exist on the market.

Either you design your product to be as sustainable as possible, or you create a product that drives sustainability. ...

Planet

Mindset

Sustainable initiatives in the office and the use of our bikes in everyday life are exemplary for our internal mindset.

Supply Chain

We strive to fully trace our supply chain and optimize it with regard to environmental and social aspects. In addition, we do not produce excess quantities and avoid plastic packaging.

Product

Even though the production of a SUSHI BIKES, as well as the battery and electricity of course leave an ecological footprint, an e-bike is always a green alternative in relation to distances you would otherwise travel by car or public transport.

People

Accessibility

With affordable e-bikes, we make sustainable mobility accessible to the masses.

Working conditions

With a view to fair working conditions, we regularly visit our production plants and are part of the Fair Cobalt Alliance.

Lifelong Learning

You never stop learning. For this reason, we encourage and challenge ourselves day after day and share our knowledge and ideas with each other.

Profit

The market

We are on a fine line in that we want to appeal to a broad mass with our low price, but at the same time have to calculate hard as nails to remain profitable.

Economic efficiency

Every economic decision is relevant to our survival as a startup and we always have to take the cost aspect into account - including when weighing up sustainable and less sustainable alternatives.

... We combine both approaches by seeing this commitment to all life on our planet as an ongoing process that begins with the big idea of sustainable mobility and extends into the intricacies of everyday life."

The Challenge

Most of the bicycles offered worldwide are produced in Asia. Unfortunately, negative prejudices regarding ecological and social standards give Asian production a bad reputation.

Admittedly, it is not easy to trace the entire supply chain of individual bicycle components, but we accept our responsibility and are always striving to improve continuously in order to contribute our part to a more sustainable development.

Measures

We got this

- We are actively measuring our emissions with the help of ClimatePartner to make our environmental goals specific and measurable.

- We are a member of the Fair Cobalt Alliance to increase impact on cobalt extraction and support fair labor conditions throughout the supply chain.

- We are looking for solutions to recycle materials and are working on concepts to recycle our batteries.

- We ship our SUSHI BIKES and accessories as sustainably as possible and are constantly striving to improve.

FAIR COBALT ALLIANCE

SHOW COMMITMENT

FAIR COBALT ALLIANCE

At SUSHI BIKES, we are aware of our responsibility towards the planet and people and are continuously working to drive sustainable initiatives.

Starting in 2022, we are the first e-bike brand to become a member of the Fair Cobalt Alliance, whose goal is to increase the impact on cobalt extraction and support fair working conditions along the entire supply chain. That makes us very proud!

Andy & Nadine tell you more in this video:

COBALT EXTRACTION

Want to learn more about the Fair Cobalt Alliance?
In a guest post on our blog, David Sturmes talks about the challenges associated with the extraction of cobalt and why an industry-wide collaboration is being sought.

TO THE CONTRIBUTION

PLANET

PEOPLE

PROFIT

We got this

shipping